Game Theory
A mathematical framework used to analyze strategic interactions where the outcomes depend on the actions of multiple decision-makers.
186 topics found for
“decision analysis”
Data Science
An interdisciplinary field that uses scientific methods, processes, algorithms and systems to extract knowledge and insights from structured and unstructured data.
Prioritization Matrix
A decision-making tool that helps prioritize tasks or projects based on specific criteria, such as impact and effort.
Last Touch
The final interaction a customer has with a brand before making a purchase.
Attention Bias
The tendency for people's perception to be affected by their recurring thoughts at the time.
Scatter Plot
A type of data visualization that uses dots to represent values for two different numeric variables, plotted along two axes.
Expectation Bias
A cognitive bias where individuals' expectations influence their perceptions and judgments.
Empathy Mapping
A collaborative tool used to visualize what a user thinks, feels, says, and does to better understand their experiences and needs.
Logistic Regression
A statistical method used to predict a binary outcome based on prior observations, modeling the probability of an event as a function of independent variables.