User Research Canon
A set of fundamental principles and guidelines that inform and shape user research practices.
A set of fundamental principles and guidelines that inform and shape user research practices.
The discrepancy between what people intend to do and what they actually do.
A URL that is structured in a way that is easily readable by both users and search engines, often including keywords to improve search engine optimization.
The organization of content in a way that prioritizes and structures information according to its importance.
The process of understanding user behaviors, needs, and motivations through various qualitative and quantitative methods.
The use of natural language processing to identify and extract subjective information from text, determining the sentiment expressed.
A collection of design patterns that provides solutions to common design problems.
The process of planning, executing, tracking, and analyzing marketing campaigns.
The process of planning, creating, and managing content in a way that is user-centered and purpose-driven.