Focal Points
Elements in a design that draw the viewer's attention and create a visual hierarchy.
570 topics found for
“decision clarity”
CAC
Customer Acquisition Cost (CAC) is the total cost associated with acquiring a new customer, including marketing and sales expenses.
Empathy Gap
A cognitive bias where people underestimate the influence of emotional states on their own and others' behavior.
Product Operating Model
A framework that outlines how a product is developed, managed, and delivered, including roles, processes, and tools used throughout its lifecycle.
Parent Brand
The main brand in a brand architecture that houses sub-brands or extensions.
Consistency Bias
The tendency to recall past behavior in a way that aligns with current beliefs and attitudes.
Focal Point
A Gestalt principle stating that elements with a distinct visual feature (e.g., a unique color, size, or shape) capture attention and are perceived as a focal point.
Semiotic Theory
The study of signs and symbols and their use or interpretation.
Innovation Management
The systematic approach to managing innovation processes, from idea generation to implementation.