Mobile-First Indexing
A practice by Google where the mobile version of a website becomes the starting point for what Google includes in its index and the baseline for determining rankings.
A practice by Google where the mobile version of a website becomes the starting point for what Google includes in its index and the baseline for determining rankings.
The practice of preserving a user's data and settings between sessions in an application.
A decision-making strategy where individuals allocate resources proportionally to the probability of an outcome occurring, rather than optimizing the most likely outcome.
An abbreviation formed from the initial letters of a brand's name, used as a logo or branding element.
In-product assistance provided within the context of a specific task or screen, tailored to the user's current needs.
Small rewards or incentives given to users to encourage specific behaviors or actions.
Call to Action (CTA) is a prompt that encourages users to take a specific action, such as signing up for a newsletter or making a purchase.
Specific attributes used to enhance the accessibility of web content and applications by providing additional information to assistive technologies.
The theory that all behaviors are acquired through conditioning, often used to understand and influence behavior change.