Cost-Benefit
An analysis comparing the costs and benefits of a decision or project to determine its feasibility and value.
An analysis comparing the costs and benefits of a decision or project to determine its feasibility and value.
A theoretical framework in economics that assumes individuals act rationally and seek to maximize utility, used to predict economic behavior and outcomes.
An ongoing effort to improve products, services, or processes over time through incremental and breakthrough improvements.
The cognitive bias where people treat a set of items as more significant when they are perceived as a cohesive group.
The tendency for individuals to put in less effort when working in a group compared to when working alone, due to reduced accountability.
The stages a product goes through from introduction to growth, maturity, and decline, influencing marketing and development strategies.
A cognitive bias where individuals overlook or underestimate the cost of opportunities they forego when making decisions.
A pricing strategy where a core product is sold at a low price, but complementary products are sold at higher prices.
A cognitive bias where individuals evaluate the value of bundled items differently than they would if the items were evaluated separately.