ZMOT
Zero Moment of Truth (ZMOT) is a concept in marketing that refers to the point in the buying cycle when the consumer researches a product before the seller even knows they exist.
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“design process”
MoSCoW Prioritization
Must have, Should have, Could have, and Won't have (MoSCoW) is a method used to prioritize features or tasks.
Business Viability
The potential for a project or solution to be economically sustainable and profitable.
Lead Conversion Rate
The percentage of leads that convert into customers.
ART
Agile Release Train (ART) is a long-lived team of Agile teams that, along with other stakeholders, incrementally develops, delivers, and operates one or more solutions in a value stream.
Semantic Search
A search method that seeks to improve search accuracy by understanding the contextual meaning of terms in a query rather than just matching keywords.