ZMOT
Zero Moment of Truth (ZMOT) is a concept in marketing that refers to the point in the buying cycle when the consumer researches a product before the seller even knows they exist.
Zero Moment of Truth (ZMOT) is a concept in marketing that refers to the point in the buying cycle when the consumer researches a product before the seller even knows they exist.
A prioritization framework used to assess and compare the value a feature will deliver to users against the complexity and cost of implementing it.
Test-Driven Development (TDD) is a software development methodology where tests are written before the code that needs to pass them.
A strategic approach where multiple potential solutions are tested to identify the most promising one.
A product development methodology that emphasizes shaping work before starting it, fixing time and team size but leaving scope flexible to ensure high-quality outcomes.
Agile Release Train (ART) is a long-lived team of Agile teams that, along with other stakeholders, incrementally develops, delivers, and operates one or more solutions in a value stream.