Behavioral Product Management
Managing product development with a focus on understanding and influencing user behavior through behavioral science principles.
Managing product development with a focus on understanding and influencing user behavior through behavioral science principles.
The ability to intuitively understand what makes a product successful, including market needs, user experience, and competitive landscape.
A professional responsible for the strategy, roadmap, and feature definition of a product or product line, ensuring it meets market needs and business goals.
A prioritized list of features, enhancements, and fixes that are intended to be addressed in future product development cycles.
A framework for discovering and validating the right market for a product, building the right product features, and validating the business model.
The sequence of phases through which a product or project passes from conception to completion.
Market Requirements Document (MRD) is a comprehensive document that outlines the market's needs, target audience, and business objectives for a product.
Product Development is the process of bringing a new product to market or improving an existing one.
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.