Sub-Brand
A brand that is part of a larger brand family, often having its own distinct identity while being related to the parent brand.
A brand that is part of a larger brand family, often having its own distinct identity while being related to the parent brand.
A qualitative research method involving direct conversations with users to gather insights into their needs, behaviors, and experiences.
A series of numbers where each number is the sum of the two preceding ones, creating a pattern found in nature and various fields.
A framework that defines how an organization operates across various functions to deliver value to customers and achieve business objectives.
The strategies and tools used to ensure that sales, marketing, and customer service teams have the necessary resources to effectively promote and support a product.
The process of using statistical analysis and modeling to explore and interpret business data to make informed decisions.
A Gestalt principle stating that elements that are visually connected are perceived as more related than elements with no connection.
A model of organizational change management that involves preparing for change (unfreeze), implementing change (change), and solidifying the new state (refreeze).
Location, Alphabet, Time, Category, and Hierarchy (LATCH) is a framework for categorizing information.