Sunsetting
The process of phasing out or retiring a product or feature that is no longer viable or needed.
377 topics found for
“digital strategy”
CPC
Cost Per Click (CPC) is an online advertising model where the advertiser pays each time a user clicks on their ad.
On-Page SEO
The practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines, focusing on both the content and HTML source code.
Canary Testing
A deployment strategy where a new version is released to a small subset of users to detect any issues before a full rollout.
Keyword Cannibalization
An SEO issue that occurs when multiple pages on the same website target the same keyword, causing them to compete against each other and potentially harming search rankings.
Indexing
The process by which search engines organize and store web content to facilitate fast and accurate information retrieval.
Enterprise Architecture
Enterprise Architecture (EA) is a strategic framework used to align an organization's business strategy with its IT infrastructure.
Mobile-First Indexing
A practice by Google where the mobile version of a website becomes the starting point for what Google includes in its index and the baseline for determining rankings.
Schema Markup
Code added to a webpage to help search engines understand the content and provide more informative results for users, enhancing SEO.