Hindsight Bias
A cognitive bias where people perceive past events as having been more predictable than they actually were.
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“digital strategy”
Perceptual Set
The tendency to perceive and interpret information based on prior experiences and expectations, influencing how different users perceive design differently.
State-Dependent Memory
A phenomenon where people are more likely to remember information when they are in the same state of consciousness as when they learned it.
Kaizen
A Japanese term meaning "continuous improvement," focusing on small, incremental changes to enhance processes and products.
Startup Culture
The set of shared values, practices, and goals that characterize a startup company.
von Restorff Effect
A phenomenon where an item that stands out is more likely to be remembered than other items, often used in design to highlight important elements.
Business Agility
The ability of an organization to adapt quickly to market changes and external forces while maintaining a focus on delivering value.
Framing Bias
A cognitive bias where people's decisions are influenced by how information is presented rather than just the information itself.
Directed Cognition
The process by which attention is guided by internal goals and external stimuli, affecting how information is processed and remembered.