BTL
Below the Line (BTL) refers to marketing activities targeting specific consumer groups through direct channels.
1192 topics found for
“display design”
Opportunity Solution Tree
A visual tool that maps out opportunities and the corresponding solutions, helping teams identify and prioritize where to focus their efforts.
ASI
Artificial Superintelligence (ASI) is a hypothetical AI that surpasses human intelligence and capability in all areas.
LeSS
Large-Scale Scrum (LeSS) is a framework for scaling agile product development to multiple teams working on a single product.
Product Metrics
Quantitative measures used to track and assess the performance and success of a product, such as usage rates, customer satisfaction, and revenue.
BSC
Balanced Scorecard (BSC) is a strategic planning and management system used to align business activities to the vision and strategy of the organization.
Selection Bias
A bias that occurs when the sample chosen for a study or survey is not representative of the population being studied, affecting the validity of the results.
TDD
Test-Driven Development (TDD) is a software development methodology where tests are written before the code that needs to pass them.
Clickstream Analysis
The process of collecting, analyzing, and reporting aggregate data about which pages a website visitor visits and in what order.