Dunning-Kruger Effect
A cognitive bias where individuals with low ability at a task overestimate their ability, while experts underestimate their competence.
A cognitive bias where individuals with low ability at a task overestimate their ability, while experts underestimate their competence.
The initial interaction a customer has with a brand.
A problem-solving approach that involves breaking down complex problems into their most basic, foundational elements.
A cognitive bias where new evidence or knowledge is automatically rejected because it contradicts established norms or beliefs.
A decision-making strategy where individuals allocate resources proportionally to the probability of an outcome occurring, rather than optimizing the most likely outcome.
The percentage of visitors to a website who navigate away from the site after viewing only one page.
Small rewards or incentives given to users to encourage specific behaviors or actions.
Social, Technological, Economic, Environmental, Political, Legal, and Ethical (STEEPLE) is an analysis tool that examines the factors influencing an organization.
A professional who designs, builds, and maintains systems for processing large-scale data sets.