A/B Testing
A method of comparing two versions of a webpage or app to see which performs better in terms of user engagement or conversions.
1192 topics found for
“display design”
Scarcity
A psychological principle where people place higher value on objects or opportunities that are perceived to be limited or rare.
Integrated Behavior Model
A framework that combines multiple theories to explain and predict behavior, focusing on intention, knowledge, skills, environmental constraints, and habits.
Attribute Listing
A brainstorming technique that involves listing all possible attributes of a product or problem to generate new ideas and solutions.
Field Study
Research conducted in natural settings to collect data on how people interact with products or environments in real-world conditions.
User Control
The ability of users to influence the behavior and outcomes of a system or product, allowing them to interact with it according to their preferences.
PoC
Proof of Concept (PoC) is a demonstration, usually in the form of a prototype or pilot project, to verify that a concept or theory has practical potential.
Expectation Bias
A cognitive bias where individuals' expectations influence their perceptions and judgments.
Conjunction Fallacy
A logical fallacy where people assume that specific conditions are more probable than a single general one.