Generative Research
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
179 topics found for
“diversity in design”
MVE
Minimum Viable Experience (MVE) is the simplest version of a product that delivers a complete and satisfying user experience while meeting core user needs.
Crazy Eights
A brainstorming technique where participants sketch eight ideas in eight minutes to generate a wide range of concepts quickly.
How Might We
A brainstorming technique that frames problems as opportunities for innovation, starting with the phrase "How might we...?".
Constancy
The perception of objects as unchanging despite changes in sensory input, such as changes in lighting, distance, or angle.
Goldilocks Effect
The psychological phenomenon where people prefer options that are not too extreme, but just right.
Egocentric Bias
A cognitive bias where people rely too heavily on their own perspective and experiences when making decisions.
Accessibility
The design of products, devices, services, or environments for people with disabilities or specific needs.
Decision Utility
The value or satisfaction derived from a decision, influencing the choices people make.