Reference Dependence
A cognitive bias where individuals evaluate outcomes relative to a reference point rather than on an absolute scale.
A cognitive bias where individuals evaluate outcomes relative to a reference point rather than on an absolute scale.
The tendency to overestimate the duration or intensity of the emotional impact of future events.
A cognitive bias where people disproportionately prefer smaller, immediate rewards over larger, later rewards.
A principle that suggests people are more likely to comply with requests or follow suggestions from authority figures.
A cognitive bias where individuals or organizations continue to invest in a failing project or decision due to the amount of resources already committed.
A cognitive bias where people ascribe more value to things merely because they own them.
A cognitive bias that leads individuals to prefer things to remain the same rather than change, often resisting new options or changes.
Emotional states where individuals are calm and rational, often contrasted with hot states where emotions run high.
Representativeness is a heuristic in decision-making where individuals judge the probability of an event based on how much it resembles a typical case.