User Centric Mindset
An approach that places the user's needs, preferences, and behaviors at the forefront of all design and development activities.
16 topics found for
“empathy in design”
Assumed Similarity Bias
A cognitive bias where people assume others share the same beliefs, values, or preferences as themselves.
Egocentric Bias
A cognitive bias where people rely too heavily on their own perspective and experiences when making decisions.
Empathy Mapping
A collaborative tool used to visualize what a user thinks, feels, says, and does to better understand their experiences and needs.
Empathy Gap
A cognitive bias where people underestimate the influence of emotional states on their own and others' behavior.
User Persona
A fictional representation of a user segment, created based on user research to guide design decisions and ensure the product meets the needs of its target audience.
Photo Study
A research method where participants take photographs of their activities, environments, or interactions to provide insights into their behaviors and experiences.