Humor Effect
The psychological phenomenon where humorous content is more easily remembered and perceived positively by users.
The psychological phenomenon where humorous content is more easily remembered and perceived positively by users.
A cognitive bias where the perception of one positive trait influences the perception of other unrelated traits.
The practice of preserving a user's data and settings between sessions in an application.
The use of AI and advanced analytics to divide users into meaningful segments based on behavior and characteristics.
A framework that explores the structure and function of stories and how they influence human cognition and behavior.
A cognitive bias where individuals better remember the most recent information they have encountered, influencing decision-making and memory recall.
A cognitive bias where one negative trait of a person or thing influences the perception of other traits.
The process of predicting how one will feel in the future, which often involves biases and inaccuracies.
The phenomenon where users perceive aesthetically pleasing designs as more usable, regardless of the actual usability.