Persona
A fictional character created to represent a user type that might use a site, brand, or product in a similar way, guiding design decisions.
1188 topics found for
“experiential design”
Forced Action
A dark pattern where the user is required to do something in order to access certain functionality or information.
Backstage
Elements of a service or product that are not visible to the user but are essential for delivering the front-stage experience.
The User Is Drunk
A usability testing approach where designers assume that users are easily confused and distracted, focusing on simplicity and clarity in design.
Dark Patterns
UI/UX design tactics that intentionally manipulate users into taking actions they might not otherwise take.
Principle of Contrast
A design principle that states that contrasting elements (such as color, shape, size) can be used to draw attention and create visual interest.
Similarity
A Gestalt principle that states that objects that are similar in appearance are perceived as being more related than objects that are dissimilar.
Component Library
A collection of reusable UI components that can be used to build applications.
Screen Physical Width
The actual width of a screen, typically measured in inches or millimeters, impacting the layout and design of user interfaces.