Trick Cancellation
A dark pattern where the cancellation process is intentionally complicated to discourage users from canceling.
A dark pattern where the cancellation process is intentionally complicated to discourage users from canceling.
A cognitive bias where people judge harmful actions as worse, or less moral, than equally harmful omissions (inactions).
A strategy where engaging, preferred activities are used to motivate users to complete less engaging, necessary tasks.
The number of pixels per inch (PPI) on a display, affecting the sharpness and clarity of visual elements.
A set of principles describing how the human mind organizes visual information into meaningful wholes.
A research method in which participants interact with a series of potential product concepts in quick succession, providing rapid feedback on multiple ideas.
A cognitive bias where people judge an experience largely based on how they felt at its peak (most intense point) and its end, rather than the total sum of the experience.
The process by which attention is guided by internal goals and external stimuli, affecting how information is processed and remembered.
The process of evaluating a product by testing it with real users to gather feedback and identify usability issues.