Experimenter Bias
A bias that occurs when researchers' expectations influence the outcome of a study.
26 topics found for
“experimentation”
Between Subjects Design
An experimental design where different groups of participants are exposed to different conditions, allowing for comparison between groups.
Matched Pairs Design
An experimental design where subjects are paired based on certain characteristics, and then one is assigned to the treatment and the other to the control group.
Repeated Measures Design
A research design where the same participants are used in all conditions of an experiment, allowing for the comparison of different conditions within the same group.
Lean UX
A user experience design methodology focused on rapid iteration, collaboration, and learning through experimentation.
Growth Hacking
A marketing technique focused on rapid experimentation across various channels and strategies to identify the most effective ways to grow a business.
Observer Bias
A type of bias that occurs when the observer's expectations or beliefs influence their interpretation of what they are observing, including experimental outcomes.
Design Excursions
Short, exploratory design activities or exercises that encourage creative thinking and experimentation.
A/A Testing
A method of testing two identical versions of a webpage or app to ensure the accuracy of the testing tool.