Executive Function
A set of cognitive processes that include working memory, flexible thinking, and self-control, crucial for planning, decision-making, and behavior regulation.
A set of cognitive processes that include working memory, flexible thinking, and self-control, crucial for planning, decision-making, and behavior regulation.
A cognitive bias where individuals give stronger weight to payoffs that are closer to the present time compared to those in the future.
The minimum difference in stimulus intensity that a person can detect, also known as the just noticeable difference (JND).
A usability testing method that measures the first click users make on a webpage to determine if they can successfully navigate to their goal.
The arrangement of visual elements in a way that signifies their importance, guiding users' attention to the most critical parts of a design.
A technology that uses GPS or RFID to create virtual boundaries around a geographic area, triggering actions when entered or exited.
A qualitative research method that studies people in their natural environments to understand their behaviors, cultures, and experiences.
A visual representation of a sequence of events or user interactions, used to plan and communicate the flow of a narrative or process.
The percentage of users who start but do not complete a desired action, such as completing a form or purchasing a product.