Extrinsic Motivation
The drive to perform an activity due to external rewards or pressures rather than for the inherent enjoyment of the activity itself.
806 topics found for
“experiments”
Availability Heuristic
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
User Centered Design
An iterative design process that focuses on the users and their needs at every phase of the design process.
Product Consolidation
The process of combining multiple products or product lines into a single offering to streamline operations and reduce complexity.
Nudging
The act of designing and implementing subtle interventions to influence behavior in a predictable way.
Reference Dependence
A cognitive bias where individuals evaluate outcomes relative to a reference point rather than on an absolute scale.
CRO
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form.
Lead Conversion Rate
The percentage of leads that convert into customers.
Similarity
A Gestalt principle that states that objects that are similar in appearance are perceived as being more related than objects that are dissimilar.