User Persona
A fictional representation of a user segment, created based on user research to guide design decisions and ensure the product meets the needs of its target audience.
1149 topics found for
“feature development”
Organizational Goals
The strategic objectives that an organization aims to achieve, guiding its operations and decision-making processes.
Placing Bets
A strategic approach where multiple potential solutions are tested to identify the most promising one.
Scenario Mapping
A method used to create detailed narratives of potential future events to explore and understand possible outcomes and inform decision-making.
Requirements Gathering
The process of collecting and documenting the needs and expectations of stakeholders for a new or modified product or system.
Fist To Five
A consensus-building technique where participants show their level of agreement or support by raising zero to five fingers.
Brand Signature
A unique element or feature that consistently represents a brand, such as a specific font, color, or sound.
Instrumentation
The process of designing, developing, and managing tools and techniques for measuring performance and collecting data.
Brand Management
The process of developing and maintaining a brand to ensure it meets business goals and customer expectations.