5 Whys
A problem-solving method that involves asking "why" five times to identify the root cause of a problem.
A problem-solving method that involves asking "why" five times to identify the root cause of a problem.
AI systems designed to generate creative content, such as art, music, and literature.
A research method that focuses on collecting and analyzing numerical data to identify patterns, relationships, and trends, often using surveys or experiments.
A statistical rule stating that nearly all values in a normal distribution (99.7%) lie within three standard deviations (sigma) of the mean.
A user research technique where participants organize information into categories to inform information architecture and design.
The discrepancy between what people intend to do and what they actually do.
The initial interaction a customer has with a brand.
A design pattern that combines human and machine intelligence to enhance decision-making and problem-solving.
A technique used to evaluate a product or system by testing it with real users to identify any usability issues and gather qualitative and quantitative data on their interactions.