Value vs. Complexity
A prioritization framework used to assess and compare the value a feature will deliver to users against the complexity and cost of implementing it.
A prioritization framework used to assess and compare the value a feature will deliver to users against the complexity and cost of implementing it.
Messenger, Incentives, Norms, Defaults, Salience, Priming, Affect, Commitment, and Ego (MINDSPACE) is a framework used to understand and influence behavior.
A usability test where users are shown a design for 5 seconds to measure recall and initial reactions.
Specific, Measurable, Achievable, Relevant, and Time-bound (SMART) Goals are a framework for setting and achieving clear objectives.
A common pattern of eye movement where users scan web content in an "F" shape, focusing on the top and left side of the page.
The process of optimizing a website for the crawling and indexing phase, focusing on technical aspects like site speed, structure, and security.
An approach to design that considers the entire user journey and all touchpoints, ensuring a seamless and cohesive experience.
The effort required for users to complete a task or interaction within a system.
A dark pattern where options to opt out or cancel services are deliberately hidden or made difficult to find.