1193 topics found for

Dark Patterns

UI/UX design tactics that intentionally manipulate users into taking actions they might not otherwise take.

Enable Influence Design Cautionary Intermediate

Interface Interference

A dark pattern where the user interface is manipulated in a way that prioritizes certain actions over others to benefit the company.

Enable Influence Design Cautionary Foundational

Off-Brand

Actions, messages, or visuals that do not align with the established brand identity and values.

Attract Enable Business Cautionary Intermediate

7 Wastes

A Lean methodology concept identifying seven types of waste in processes to improve efficiency.

Enable Business Engineering Strategic Intermediate

CoD

Cost of Delay (CoD) is a metric that quantifies the economic impact of delaying a project, feature, or task.

Deliver Transform Business Analytical Intermediate

Brand Recall

The ability of consumers to remember a brand when prompted by a product category.

Attract Deliver Marketing Research Analytical Foundational

Divergent Thinking

A cognitive process used to generate creative ideas by exploring many possible solutions, often contrasted with convergent thinking.

Transform Design Psychology Theoretical Foundational

Lead Qualification

The process of evaluating and categorizing potential customers based on their likelihood to purchase.

Deliver Influence Marketing Analytical Intermediate

SOAP

Simple Object Access Protoco (SOAPl) is a protocol for exchanging structured information in web services.

Deliver Enable Engineering Technical Intermediate