SOM
Serviceable Obtainable Market (SOM) is the portion of the Serviceable Addressable Market that a company can realistically capture.
Serviceable Obtainable Market (SOM) is the portion of the Serviceable Addressable Market that a company can realistically capture.
The psychological phenomenon where people prefer options that are not too extreme, but just right.
Numeronym for the word "Compatibility" (C + 11 letters + Y), ensuring that systems, devices, or applications can operate together without conflict or need for modification.
The process of distinguishing a product from its competitors through unique features, benefits, or branding to attract and retain customers.
A type of usability testing conducted at the end of the design process to evaluate the effectiveness and overall user experience.
Behavioral Science (BeSci) is the study of human behavior through systematic analysis and investigation.
Numeronym for the word "Personalization" (P + 13 letters + N), tailoring a product, service, or experience to meet the individual preferences, needs, or behaviors of each user.
Operations and processes that occur on the user's computer rather than on a server.
Click-Through Rate (CTR) measures the percentage of users who click on a specific link out of the total users who view a page, email, or advertisement.