Masterbrand
The primary brand in a brand architecture that serves as the foundation for all sub-brands and extensions.
The primary brand in a brand architecture that serves as the foundation for all sub-brands and extensions.
A system of design variables used to maintain consistency in a design system, such as colors, fonts, and spacing.
A temporary increase in the frequency and intensity of a behavior when reinforcement is first removed.
Elements of a service or product that are not visible to the user but are essential for delivering the front-stage experience.
SAFe is a framework designed to scale agile practices across large organizations by integrating agile and lean principles.
A broader, more informal community of interest that spans across the entire organization, focusing on shared topics such as agile practices or UX design.
The practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines, focusing on both the content and HTML source code.
The study of computers as persuasive technologies, focusing on how they can change attitudes or behaviors.
The practice and science of classification, often used to organize content and information.