Greenfield
A project or venture that starts from scratch, with no constraints imposed by prior work, enabling innovation and flexibility in development.
A project or venture that starts from scratch, with no constraints imposed by prior work, enabling innovation and flexibility in development.
The tendency to overestimate how much our future preferences and behaviors will align with our current preferences and behaviors.
A comprehensive view of a customer that includes data from all interactions and touchpoints across the customer journey.
A concept in communication and interaction where information or influence flows in two directions.
Numeronym for the word "Internationalization" (I + 18 letters + N), enabling localization for different languages, regions, and cultures without requiring extensive rework.
Large Language Model (LLM) is an advanced artificial intelligence system trained on vast amounts of text data to understand and generate human-like text.
Perceivable, Operable, Understandable, and Robust (POUR) are the four main principles of web accessibility.
The study of how new ideas, products, and processes are developed and brought to market.
Also known as Self Relevance Effect, the tendency for individuals to better remember information that is personally relevant or related to themselves.