SOM
Serviceable Obtainable Market (SOM) is the portion of the Serviceable Addressable Market that a company can realistically capture.
274 topics found for
“future outcomes”
Demographic
Statistical data relating to a particular population and groups within it.
Persuasive Technology
Technology designed to change attitudes or behaviors of users through persuasion and social influence, but not coercion.
Prospect Theory
A behavioral economic theory that describes how people choose between probabilistic alternatives that involve risk, where the probabilities of outcomes are known.
Metaphor Brainstorming
A creative problem-solving technique that uses metaphors to generate ideas and solutions.
Anti-Pattern
A common solution to a recurring problem that is ineffective and counterproductive, often resulting in negative consequences.
Extension Neglect
A cognitive bias where people ignore the relevance of sample size in making judgments, often leading to erroneous conclusions.
Hofstadter’s Law
A principle that states tasks always take longer than expected, even when considering Hofstadter's Law itself.
Choice-Supportive Bias
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.