Jakob’s Law
A principle stating that users spend most of their time on other websites and prefer your site to work the same way as all the other sites they already know.
47 topics found for
“future state”
Introspection Illusion
A cognitive bias where people wrongly believe they have direct insight into the origins of their mental states, while treating others' introspections as unreliable.
80/20 Rule
A principle stating that 80% of effects come from 20% of causes, often used to prioritize tasks and identify key areas of focus.
SCR
Situation-Complication-Resolution (SCR) is a communication and problem-solving framework used to structure information clearly and logically.
Principle of Contrast
A design principle that states that contrasting elements (such as color, shape, size) can be used to draw attention and create visual interest.
Presuasion
A technique used to prime an audience before delivering a persuasive message.
POLA
Principle of Least Astonishment (POLA) is a design guideline stating that interfaces should behave in a way that users expect to avoid confusion.
Form Follows Function
A design principle that states the design of a product or interface should primarily serve its intended purpose or functionality.
Neuroaesthetics
The study of how the brain perceives and responds to art and design, exploring the neural basis for aesthetic experiences.