Evaluative Research
Research conducted to assess the effectiveness, usability, and impact of a design or product. Essential for validating design decisions and improving user experiences.
361 topics found for:
“goals and tasks”
Persona
A fictional character created to represent a user type that might use a site, brand, or product in a similar way, guiding design decisions. Essential for user-centered design, ensuring that products meet the needs of target users.
User Advocacy
The practice of promoting and representing the needs, interests, and rights of users in the design and development process. Important for ensuring that user needs and perspectives are prioritized in product design and development.
Learning Theory
The study of how people acquire knowledge, skills, and behaviors through experience, practice, and instruction. Useful for creating educational content and interactive tutorials that enhance user learning.
EPM
Enterprise Project Management (EPM) is a comprehensive approach to managing projects across an entire organization. Essential for coordinating complex, cross-functional projects and achieving organizational objectives.
CTA
Call to Action (CTA) is a prompt that encourages users to take a specific action, such as signing up for a newsletter or making a purchase. Crucial for guiding user behavior and increasing engagement or conversions on digital platforms.
Release Management
The process of overseeing and coordinating the development, testing, and deployment of software releases to ensure they are delivered efficiently and effectively. Essential for managing software development cycles and ensuring successful product releases.
Agile Framework
A set of practices and principles that guide agile methodologies, such as Scrum and Kanban, to improve project management and product development. Important for structuring agile practices and ensuring effective project delivery.
Spacing Effect
A learning phenomenon where information is better retained when study sessions are spaced out over time rather than crammed in a short period. Crucial for designing educational tools and content that optimize long-term retention.
Groupthink
A psychological phenomenon where the desire for harmony and conformity in a group results in irrational or dysfunctional decision-making. Crucial for recognizing and mitigating the risks of poor decision-making in teams.
CSM
CSM (Customer Success Management) is a business methodology focused on ensuring customers achieve their desired outcomes while using a product or service. Crucial for driving customer retention and satisfaction.
Landing Page
A standalone web page created specifically for a marketing or advertising campaign, where visitors land after clicking on a link. Crucial for converting visitors into leads or customers.
Peltzman Effect
The hypothesis that safety measures may lead to behavioral changes that offset the benefits of the measures, potentially leading to risk compensation. Crucial for understanding risk behavior and designing systems that account for compensatory behaviors.
Crystal Method
A lightweight, flexible approach to software development that emphasizes team communication and continuous improvement. Useful for tailoring agile practices to fit the specific needs of the development team.
T-Shaped Skills
A skill set that combines deep knowledge in a single area (the vertical stroke) with a broad understanding across multiple disciplines (the horizontal stroke). Valuable for fostering versatility and collaboration within teams, enhancing problem-solving and innovation.
Reciprocal Linking
The practice of two websites agreeing to link to each other's content, often used to build relationships and improve SEO. Important for understanding link-building strategies and their impact on SEO.
Page Parking
The practice of keeping multiple web pages open in browser tabs for future reference or action. Important for understanding user behavior and designing for multi-tab usage.
Social Loafing
The tendency for individuals to put in less effort when working in a group compared to when working alone, due to reduced accountability. Crucial for understanding group dynamics and designing systems that ensure individual accountability.
Social Benchmarking
The practice of comparing one's performance, processes, or practices to those of peers or competitors to identify areas for improvement. Important for understanding relative performance and identifying best practices for improvement.
GPT
Generative Pre-trained Transformer (GPT) is a type of AI model that uses deep learning to generate human-like text based on given input. This technology is essential for automating content creation and enhancing interactive experiences.
Creative Collaboration
The process of working together with others to generate creative ideas and solutions, leveraging diverse perspectives and skills. Essential for producing innovative and well-rounded design solutions.
Keyboard Navigation
The ability to navigate through a web page or application using keyboard keys instead of a mouse. Important for enhancing accessibility and providing an alternative way to interact with content.
RACI Framework
Responsible, Accountable, Consulted, and Informed (RACI) is a responsibility assignment framework that clarifies roles and responsibilities in a projec. Crucial for ensuring clear communication and accountability in project management.
A/B Testing
A method of comparing two versions of a webpage or app to see which performs better in terms of user engagement or conversions. Crucial for designers and product managers to test variations and optimize user experience and performance.
Go-to-Market (GTM)
A strategy or plan that outlines how a company will launch a product to market, including target audience, marketing tactics, and sales strategy. Essential for successfully launching products and capturing market share.
CPOO
Cost Per Objective Option (CPOO) is a metric used to measure the cost efficiency of different marketing options based on achieving specific objectives. This metric is crucial for optimizing marketing spend and measuring campaign effectiveness.
EAST Framework
Easy, Attractive, Social, and Timely (EAST) is a behavioral insights framework used to influence behavior. Important for designing interventions and user experiences that effectively change behavior.
Opportunity Solution Tree
A visual tool that maps out opportunities and the corresponding solutions, helping teams identify and prioritize where to focus their efforts. Crucial for strategic planning and ensuring alignment between problems and solutions.
Shallow Processing
A cognitive approach where information is processed at a surface level, focusing on basic features rather than deeper meaning, often leading to poorer memory retention. Important for designing educational and informational content that encourages deeper processing and understanding.
Good Defaults
Pre-selected options in a user interface that are chosen to benefit the majority of users. Essential for simplifying decision-making and improving user experience by reducing the need for customization.
Train/Test
A method of splitting a dataset into two subsets: one for training a model and another for testing its performance. Fundamental for developing and evaluating machine learning models in digital product design.
CPA
Cost Per Action (CPA) is an online advertising pricing model where the advertiser pays for a specified action, such as a sale or registration. This model is crucial for optimizing ad spend and measuring marketing effectiveness.
Dual-Track Agile
An agile methodology that separates product discovery and product delivery into parallel tracks to ensure continuous learning and delivery. Essential for balancing innovation and execution in agile product development.
Product Launch
The introduction of a new product to the market, involving planning, marketing, and distribution efforts to maximize its initial impact. Essential for ensuring a successful market entry and driving early adoption and sales.
Traffic Sources
The origins of visitors to a website, such as search engines, direct visits, social media, and referrals from other sites. Crucial for understanding and optimizing website traffic and marketing strategies.
ZPD
Zone of Proximal Development (ZPD) is a concept in educational psychology that describes the difference between what a learner can do independently and what they can achieve with guidance and support. Crucial for designing effective educational experiences and scaffolding that promote optimal learning and skill development.
Operations
The day-to-day activities required to produce goods and services, manage resources, and support business functions. Essential for ensuring efficient and effective functioning of an organization.
Service Design
The practice of planning and organizing people, infrastructure, communication, and material components of a service to improve its quality and the interaction between service providers and customers. Essential for creating effective and user-centered service experiences.
Bikeshedding
Also known as Parkinson's Law of Triviality, is the tendency to spend excessive time on trivial details while neglecting more important issues. Crucial for improving project management and team efficiency.
DSDM
Dynamic Systems Development Method (DSDM) is an agile project delivery framework focused on delivering business value early and continuously. Essential for ensuring that projects align with business goals and user needs through iterative processes.
Product Development Cycle
The series of stages a product goes through from initial concept to market release, including planning, design, development, testing, and launch. Essential for understanding the full lifecycle of product creation and bringing products to market efficiently.
Progressive Disclosure
A design technique that involves showing only essential information initially, revealing additional details as needed to prevent information overload. Crucial for creating user-friendly interfaces that enhance usability and reduce cognitive load.
Servant Leadership
A leadership philosophy where the leader prioritizes the needs of the team, empowering and supporting members to achieve their full potential and fostering a collaborative, inclusive environment. Important for building strong, motivated teams, enhancing collaboration, and promoting a culture of trust and respect within an organization.
Big Data Engineer
A professional who designs, builds, and maintains systems for processing large-scale data sets. Essential for enabling data-driven decision-making and supporting advanced analytics in organizations.
Generative Modeling
The use of algorithms to generate new data samples that resemble a training dataset, often used in AI for creating realistic outputs. Important for developing creative and innovative solutions in digital product design, such as content generation and simulation.
Design Leadership
The practice of guiding and inspiring teams to create effective, user-centered design solutions that align with business goals. Crucial for fostering a culture of innovation, collaboration, and excellence in design practices within organizations.
Product Development
Product Development is the process of bringing a new product to market or improving an existing one. Crucial for innovation, meeting customer needs, and maintaining a competitive edge.
ToFu
Top of Funnel (ToFu) is the initial stage in the sales funnel where potential customers become aware of a product or service. Crucial for generating leads and building brand awareness.
Convergent Thinking
A cognitive process where ideas are brought together to find a single, best solution to a problem. Important for problem-solving and decision-making in design processes.
Portfolio Management
Portfolio Management is the process of overseeing and coordinating an organization's collection of products to achieve strategic objectives. Crucial for balancing resources, maximizing ROI, and aligning products with business goals.
JAD
Joint Application Development (JAD) is a collaborative approach to gathering requirements and designing solutions in software development projects. It facilitates rapid decision-making and consensus-building by bringing together key stakeholders, including users, developers, and project managers, in structured workshop sessions.
Open Rate
The percentage of email recipients who open a given email. Important for measuring the effectiveness of email marketing campaigns.
SEO
Search Engine Optimization (SEO) is the process of improving a website's visibility and ranking in organic search engine results. Essential for attracting more traffic and enhancing the online presence of a website.
Behavioral Strategy
The use of behavioral science insights to inform and guide strategic decision-making in organizations. Crucial for developing strategies that effectively influence behavior and drive business success.
Generative AI
A type of artificial intelligence capable of generating new content, such as text, images, and music, by learning from existing data. Important for automating creative processes and generating novel outputs.
Product Delivery
The process of bringing a product from development to market, ensuring it meets quality standards and customer needs. Crucial for the successful launch and adoption of a product.
Tesler’s Law
The principle stating that there is a limit to the amount of complexity that users can handle, and if designers don't manage complexity, users will. Crucial for designing user-friendly systems that manage complexity effectively.
Program Increment
A time-boxed period in which Agile teams deliver incremental value in the form of working, tested software and systems. Essential for aligning teams, managing dependencies, and ensuring continuous delivery.
Behavioral Product Design
Designing products that leverage behavioral science to influence user behavior in positive ways. Crucial for creating products that are effective in shaping user behavior and improving engagement.
Full-Stack Developer
A developer proficient in both front-end and back-end technologies, capable of building complete web applications. Crucial for delivering comprehensive and cohesive digital products by managing both user interface and server-side components.