Proximity
A Gestalt principle that states objects that are close to each other tend to be perceived as a group.
A Gestalt principle that states objects that are close to each other tend to be perceived as a group.
A navigation system that groups related links or content into clusters for easier access.
The process of creating or enhancing a community among individuals with common interests, goals, or values.
A Gestalt principle stating that elements that are visually connected are perceived as more related than elements with no connection.
The psychological phenomenon where humorous content is more easily remembered and perceived positively by users.
The process of dividing a broad consumer or business market into sub-groups of consumers based on shared characteristics, needs, or behaviors.
A group of people who share a common interest or profession and engage in collective learning through regular interactions, sharing knowledge, and developing expertise together.
Customer Advisory Board (CAB) is a group of key customers who provide feedback and insights to a company to help guide its strategic decisions.
Below the Line (BTL) refers to marketing activities targeting specific consumer groups through direct channels.