Bundling Bias
A cognitive bias where individuals evaluate the value of bundled items differently than they would if the items were evaluated separately.
A cognitive bias where individuals evaluate the value of bundled items differently than they would if the items were evaluated separately.
The use of technology to perform repetitive tasks or processes in a workflow, liberating skilled experts from tedious activities and empowering them to focus on higher-order problem-solving and creative tasks.
Balanced Scorecard (BSC) is a strategic planning and management system used to align business activities to the vision and strategy of the organization.
An established company or market leader that holds a significant market share and has a strong presence in the industry.
The strategy of placing a brand in the market to occupy a distinct and valued place in the minds of the target audience.
The practice of comparing one's performance, processes, or practices to those of peers or competitors to identify areas for improvement.
Portfolio Management is the process of overseeing and coordinating an organization's collection of products to achieve strategic objectives.
Customer Experience (CX) is the overall perception and feeling a customer has when interacting with a company, its products, or services.
The systematic process of capturing, evaluating, and implementing ideas to drive innovation, reflecting a collective commitment to continuous improvement and product excellence.