Lovemark
A marketing concept that describes brands that inspire loyalty beyond reason, creating an emotional connection with consumers.
A marketing concept that describes brands that inspire loyalty beyond reason, creating an emotional connection with consumers.
A Japanese word meaning excessive strain on people or processes.
A statistical phenomenon where a large number of hypotheses are tested, increasing the chance of a rare event being observed.
Specific and less common keyword phrases that visitors are more likely to use when they are closer to making a purchase or when using voice search.
The risk that the product being developed will not deliver sufficient value to the users, meaning it won't meet their needs or solve their problems.
Numeronym for the word "Localization" (L + 10 letters + N), adapting a product or content to meet the language, cultural, and regional preferences of a specific target market.
A statistical technique that uses several explanatory variables to predict the outcome of a response variable, extending simple linear regression to include multiple input variables.
A technique used in software development to enable or disable features in a production environment without deploying new code, allowing for controlled feature rollouts.
The rate at which employees leave a company and are replaced by new hires, often used as a measure of organizational health and stability.