Nagging
A dark pattern where repetitive notifications or prompts are used to wear down user resistance.
A dark pattern where repetitive notifications or prompts are used to wear down user resistance.
The principle that elements in a digital interface maintain consistent appearance, position, and behavior across different pages and states to help users maintain orientation and familiarity.
The use of visual elements to draw attention to important information or guide user actions.
A Gestalt principle where elements that are located within the same closed region are perceived as being grouped together.
The effort required for users to complete a task or interaction within a system.
A cognitive bias where the pain of losing is psychologically more powerful than the pleasure of gaining.
Ensuring that color choices in design are inclusive and usable by people with color vision deficiencies.
Behavioral Science (BeSci) is the study of human behavior through systematic analysis and investigation.
A model that explains behavior change through the interaction of three elements: motivation, ability, and triggers.