Spotted Pattern
A reading pattern where users focus on individual elements or "spots" of interest on a page, rather than following a linear path.
A reading pattern where users focus on individual elements or "spots" of interest on a page, rather than following a linear path.
The phenomenon where having too many options leads to decision-making paralysis and decreased satisfaction.
A common pattern of eye movement where users scan web content in an "F" shape, focusing on the top and left side of the page.
A cognitive bias where someone mistakenly assumes that others have the same background knowledge they do.
The study of narrative and narrative structure and the ways that these affect our perception.
Perceivable, Operable, Understandable, and Robust (POUR) are the four main principles of web accessibility.
The tendency for people to pay more attention to items placed in the center of a visual field.
The process of quickly creating a preliminary version of a product to test and validate ideas before full-scale development.
A technique for creating interactive web applications by exchanging data with the server in the background without reloading the entire page.