Reward Substitution
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
A concept in behavioral economics that describes how future benefits are perceived as less valuable than immediate ones.
A cognitive bias where people disproportionately prefer smaller, immediate rewards over larger, later rewards.
A cognitive bias where individuals give stronger weight to payoffs that are closer to the present time compared to those in the future.