Brand Promise
The commitment a brand makes to its customers about the quality and experience they can expect.
The commitment a brand makes to its customers about the quality and experience they can expect.
The tendency for people to feel more motivated and accelerate their efforts as they get closer to achieving a goal.
The study of how people interact with their environment and products, aiming to improve comfort, efficiency, and safety.
The process of determining whether there is a need or demand for a product in the target market, often through testing and feedback.
Information provided by users about their experience with a product, used to inform improvements and adjustments.
A research technique that explores the context in which users interact with a product, service, or environment to understand their needs and behaviors.
Technologies that enable machines to understand and interpret data on the web in a human-like manner, enhancing connectivity and usability of information.
An action in a user interface that, once performed, cannot be undone and typically involves deleting or removing content.
A predictive model of human movement that describes the time required to move to a target area, used to design user interfaces that enhance usability.