Hidden Costs
A dark pattern where additional costs are only revealed at the last step of the checkout process.
A dark pattern where additional costs are only revealed at the last step of the checkout process.
A common solution to a recurring problem that is ineffective and counterproductive, often resulting in negative consequences.
A cognitive bias where people see patterns in random data.
The actual width of a screen, typically measured in inches or millimeters, impacting the layout and design of user interfaces.
A design strategy that prioritizes the mobile user experience by designing for mobile devices first before scaling up to larger screens.
Web Accessibility Initiative (WAI) is a program developed by W3C to improve web accessibility.
The process by which consumers become aware of and learn about a brand.
A type of long-term memory involving information that can be consciously recalled, such as facts and events.
A cognitive bias where people seek out more information than is needed to make a decision, often leading to analysis paralysis.