Multi-Modal Interfaces
Interfaces that use multiple forms of interaction, such as visual, auditory, and tactile, to enhance user experience and accessibility.
Interfaces that use multiple forms of interaction, such as visual, auditory, and tactile, to enhance user experience and accessibility.
Moment of Truth (MoT) refers to any instance where a customer interacts with a brand, product, or service in a way that leaves a significant impression.
The practice of planning and organizing people, infrastructure, communication, and material components of a service to improve its quality and the interaction between service providers and customers.
A design approach that predicts user needs and actions to deliver proactive and personalized experiences.
The integration of digital technology into all areas of a business, fundamentally changing how it operates and delivers value to customers.
A framework that explores the structure and function of stories and how they influence human cognition and behavior.
Also known as Self Relevance Effect, the tendency for individuals to better remember information that is personally relevant or related to themselves.
A strategic framework that designs user experiences to guide behavior and decisions towards desired outcomes.
Customer Effort Score (CES) is a metric that measures how much effort customers have to put in to interact with a product or service.