Phygital
A blend of physical and digital experiences to create a cohesive user experience.
A blend of physical and digital experiences to create a cohesive user experience.
User Experience (UX) refers to the overall experience of a person using a product, system, or service, encompassing all aspects of the end-user's interaction.
A Gestalt principle stating that elements that are visually connected are perceived as more related than elements with no connection.
A reading pattern where users focus on individual elements or "spots" of interest on a page, rather than following a linear path.
The study of complex systems and how interactions within these systems give rise to collective behaviors.
A user experience that feels consistent and unified across different elements and touchpoints.
The application of game-design elements and principles in non-game contexts to engage and motivate people to achieve their goals.
The practice of planning and organizing people, infrastructure, communication, and material components of a service to improve its quality and the interaction between service providers and customers.
A cognitive bias where bizarre or unusual information is better remembered than common information.