Linguistic Theory
The study of the nature, structure, and variation of language, including phonetics, phonology, syntax, semantics, and pragmatics.
The study of the nature, structure, and variation of language, including phonetics, phonology, syntax, semantics, and pragmatics.
The evaluation of products based on their ability to influence and shape user behavior.
Design strategies aimed at preventing user errors before they occur.
A reading pattern where users focus on individual elements or "spots" of interest on a page, rather than following a linear path.
A technique that visualizes the process users go through to achieve a goal with a product or service.
The study of computers as persuasive technologies, focusing on how they can change attitudes or behaviors.
The study of how people acquire knowledge, skills, and behaviors through experience, practice, and instruction.
The Principle of Choices is an information architecture guideline that emphasizes providing users with meaningful options to navigate and interact with a system.
The high-level structure of a software application, defining its components and their interactions.