Wizard of Oz Testing
A usability testing method where users interact with a system they believe to be autonomous, but which is actually operated by a human.
A usability testing method where users interact with a system they believe to be autonomous, but which is actually operated by a human.
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
Large Language Model (LLM) is an advanced artificial intelligence system trained on vast amounts of text data to understand and generate human-like text.
The process of designing, developing, and managing tools and techniques for measuring performance and collecting data.
Minimum Viable Product (MVP) is a version of a product with just enough features to be usable by early customers who can then provide feedback for future product development.
Minimum Marketable Feature (MMF) is the smallest set of functionality that delivers significant value to users and can be marketed effectively.
A method of comparing two versions of a webpage or app to see which performs better in terms of user engagement or conversions.
Proof of Concept (PoC) is a demonstration, usually in the form of a prototype or pilot project, to verify that a concept or theory has practical potential.
The process of testing product ideas and assumptions with real customers to ensure they meet market needs.