Right Rail Blindness
A specific form of banner blindness where users ignore content placed in the right-hand rail of a web page.
A specific form of banner blindness where users ignore content placed in the right-hand rail of a web page.
The totality of all interactions a customer has with a brand, shaping their overall perception and relationship with the brand.
A cognitive bias where the perception of one positive trait influences the perception of other unrelated traits.
The practice of managing and resolving incidents that disrupt normal operations, ensuring minimal impact on business activities.
A behavior in which an individual provides a benefit to another with the expectation that the favor will be returned in the future, fostering mutual cooperation and long-term relationships.
A cognitive bias where people tend to believe that others are more affected by media messages and persuasive communications than they are themselves.
A psychological state where individuals lose their sense of self-awareness and personal responsibility in groups, often leading to atypical behavior.
Volatility, Uncertainty, Complexity, and Ambiguity (VUCA) is an acronym for describing the challenging conditions of the modern world.
The belief that abilities and intelligence can be developed through dedication and hard work.