Barriers to Entry
Obstacles that make it difficult for new competitors to enter an industry, such as high capital requirements, strong brand loyalty, or regulatory hurdles.
1207 topics found for
“longevity strategy”
Bundling Bias
A cognitive bias where individuals evaluate the value of bundled items differently than they would if the items were evaluated separately.
Mindshare
The level of awareness or popularity a product or brand has among consumers.
Product Council
A group of stakeholders that regularly meet to discuss and guide the development and strategy of a product or product line.
B2B2C
Business-to-Business-to-Consumer (B2B2C), a business model where businesses sell products or services to other businesses that then sell them to consumers.
Blue/Green Deployment
A deployment strategy that reduces downtime and risk by running two identical production environments, switching traffic between them.
Satisficing
A decision-making strategy that involves choosing an option that meets the minimum requirements rather than seeking the optimal solution, balancing effort and outcome.
Messenger Effect
The phenomenon where the credibility of the source of information influences how the message is received and acted upon.
Blue Ocean
A market space that is unexplored and uncontested, where companies can create new demand and capture significant market share without much competition.