Discounted Utility
A concept in behavioral economics that describes how future benefits are perceived as less valuable than immediate ones.
766 topics found for
“longevity strategy”
Exposure Effect
A psychological phenomenon where repeated exposure to a stimulus leads to an increased preference for it.
Customer Life Cycle
The stages a customer goes through from awareness to purchase and post-purchase activities.
Competitive Analysis
A strategic research process that involves evaluating competitors' products, services, and market positions to identify opportunities and threats.
Scarcity
A psychological principle where people place higher value on objects or opportunities that are perceived to be limited or rare.
SEM
Search Engine Marketing (SEM) is a digital marketing strategy used to increase a website's visibility in search engine results pages (SERPs) through paid advertising.
Attention Economy
An economic approach that treats human attention as a scarce commodity, focusing on capturing and retaining user attention.
Crowding Out Effect
The phenomenon where external incentives diminish intrinsic motivation, leading to reduced performance or engagement.
Sunsetting
The process of phasing out or retiring a product or feature that is no longer viable or needed.