Technical SEO
The process of optimizing a website for the crawling and indexing phase, focusing on technical aspects like site speed, structure, and security.
The process of optimizing a website for the crawling and indexing phase, focusing on technical aspects like site speed, structure, and security.
Customer Experience (CX) is the overall perception and feeling a customer has when interacting with a company, its products, or services.
The phenomenon where the credibility of the source of information influences how the message is received and acted upon.
The planning, development, and management of content to meet business and user needs, ensuring consistency and effectiveness across all channels.
A phenomenon where users perceive greater value in a service or product if they believe more effort was involved in its creation or delivery.
A framework for prioritizing product features based on their impact on customer satisfaction, classifying features into categories such as basic, performance, and delight.
A mental shortcut where current emotions influence decisions, often bypassing logic and reasoning.
A cognitive bias where people give greater weight to outcomes that are certain compared to those that are merely probable.
Customer Advisory Board (CAB) is a group of key customers who provide feedback and insights to a company to help guide its strategic decisions.