Journey Mapping
A technique that visualizes the process users go through to achieve a goal with a product or service.
A technique that visualizes the process users go through to achieve a goal with a product or service.
An area in a market or industry that is currently underserved or unaddressed, presenting opportunities for innovation and new business ventures.
A potential customer who has shown interest in a product or service but has not yet made a purchase.
The systematic identification, analysis, planning, and implementation of actions designed to engage and influence stakeholders in a project.
The ability to intuitively understand what makes a product successful, including market needs, user experience, and competitive landscape.
Areas of unmet demand in a market where opportunities for growth and development exist.
Numeronym for the word "Observability" (O + 11 letters + N), the ability to observe the internal states of a system based on its external outputs, facilitating troubleshooting and performance optimization.
A set of ten general principles for user interface design created by Jakob Nielsen to improve usability.
Know Your Customer (KYC) is a process used by businesses to verify the identity of their clients and assess potential risks of illegal intentions for the business relationship.